Building Championship Culture
At Kings Hammer, we know that the strength of a team lies in its culture. The best teams aren’t just a collection of talented individuals; they’re connected by shared values, trust, and a commitment to something bigger than themselves.
In 2024, I had the incredible opportunity to coach in my second national championship match with the NC Courage USL W team. This group was special, resilient, focused, and determined to finish the job after a heartbreaking overtime loss the previous year. We came back stronger, went undefeated, and won the championship.
What made the difference? Team culture.
What is Team Culture?
Team culture is the set of shared attitudes, values, goals, and daily habits that define who we are and how we operate. It’s built in the way players show up, push each other, and hold themselves accountable. For our team, that meant traveling without hesitation, paying attention to every detail, and showing mutual respect on and off the field. That unity became our competitive edge and ultimately led to our championship moment.
Building Championship Culture at Kings Hammer
At Kings Hammer, we have core values that serve as the foundation for every team. They’re not just words on paper; they’re standards that shape how we train, compete, and treat one another.
Respect
Respect your coaches by listening with intent and staying open to growth. Respect your teammates by showing up prepared and representing the club at a high level, on and off the field. Respect your parents; they’re your biggest supporters. Respect the game; compete with effort, pride, and gratitude, even on the hard days.
Passion
Love the game. Bring energy that lifts others and fuels your own performance. Stay engaged, encourage your teammates, and enjoy the process.
Integrity
Do the right thing, even when no one is watching. Take care of the little details; they’re what separate good from great.
Why Not You? Why Not Your Team?
Every successful team I’ve been part of, whether as a player or coach, has shared one key ingredient: an intentional, unified environment built on “we over me.” Starting today, think about how you can impact your team’s culture. Are you fully committed, or holding back when things get tough? Are you consistent in your habits when no one is watching?
Now is the time to reflect and take action. Gather with your teammates. Decide what you value and how you’ll live it every day.
Go be great.
– Nick Holt, KH Middle Tennessee Elite Girls Director











